Add 50%+ more manufacturing prospects to your pipeline

Problem

There’s so much untapped potential out there because people just don’t know about our product or what we’re capable of. We’ve always relied on word-of-mouth and trade shows, but that only takes us so far — it’s hard to scale and reach more new clients this way.

Solution

It’s time for an upgrade. Our team taps into a much larger pool of potential clients using cross-channel outreach. We combine direct communication channels — like cold calls, emails, and LinkedIn — with inbound tactics that build your brand and educate your audience. By delivering the right message to decision-makers wherever they are, we help you scale your reach and unlock that potential.

Problem

Getting a sales call and closing a deal isn’t just about convincing one person anymore. It’s like trying to hit several moving targets at once. We’re dealing with multiple stakeholders, each with their own priorities — finance cares about ROI, sales & marketing want quick deals, engineering cares about specs, and operations wants smooth implementation.

Solution

Let’s take the guesswork out of managing complex buying groups. First, we research every stakeholder involved and find out what they care about, their roles, and how to reach them. Then, we craft personalized messages and scripts that speak to their priorities. Our campaigns are designed to gradually engage multiple decision-makers, with timely follow-ups to keep the deal moving forward. It’s all about making sure everyone feels heard and aligned.

Problem

I’ve already moved us to HubSpot to manage my time better and started doing some outreach on my own. But realistically, that’s only 10–15% of my time. There’s just too little bandwidth to dive into lead generation while juggling everything else. Plus, our team is very lean. They don’t have the capacity for proactive cold calling or digital marketing innovations.

Solution

We give you your time back. Our team handles the heavy lifting — doing manual research, contacting decision-makers via multiple channels, booking sales appointments, and ensuring every lead perfectly matches your ideal customer profile. You’ll save hours on prospecting and can focus on what you do best: closing deals and growing your business.

Problem

Due to a very narrow market and a complex product, we’re starting to move toward an account-based strategy, but it’s a slow and long journey. Without the right systems and processes in place, it’s hard to make it work effectively and keep things moving.

Solution

What sets us apart from other agencies is our consultative approach and 360-degree optimization. Our team helps you set up the systems and processes you need to target high-value accounts with precision. From building personalized outreach campaigns to keeping your efforts organized and efficient, we help you focus on the deals that matter most, sparing you from the headaches of figuring it all out on your own.

Problem

Our average sales cycle is 6–18 months, sometimes even longer. With such a complex offering, it feels like there’s no way to speed things up — prospects need so much time to figure everything out and make a decision. It’s tough to plan our growth when deals take forever to close.

Solution

Sales cycles can be frustrating, so we focus on speeding things up. "Lead Genova" process starts with precise, targeted outreach to connect you with prospects who truly fit your ideal client profile. We also tailor your leads to match different stages of the buyer journey, making sure no opportunity is missed. And here’s the kicker: We launch campaigns in just 14 days — faster than most agencies — so you’ll see the results in the first month. Over the next year, you can expect 100–400 new appointments with high-quality prospects.

Problem

I know that we need a strong online presence and embrace digital tools like SEO, paid search, and social networks to stay competitive. But figuring out how to make them work for our niche? That’s the tricky part — I don’t have the expertise to get it right.

Solution

Let’s bridge the gap between traditional and digital. Our team brings the 14-year expertise you need to implement digital strategies that actually work for B2B manufacturers. From optimizing your online content to running tailored outreach campaigns, we create solutions built around your niche, advanced audience, and long sales cycles. And while we help you embrace innovations, we don’t believe in abandoning what works — like trade shows or cold calling. Instead, we align all your channels to work together seamlessly for maximum impact.

Problem

Our products are highly technical, and decision-makers expect detailed, accurate information in the materials they review. Honestly, I feel like outsourcing client acquisition is a dead end because no company out there understands our complex solutions or the nuances of our industry.

Solution

We specialize in understanding complex products like yours. Before we start, we dive deep into your company, product, and entire sales and marketing history. This ensures we fully understand the technical details and can adopt your tone of voice seamlessly. Our team includes top sales and marketing experts with real experience in your industry. On top of that, we’re constantly leveling up, so we stay ahead of the curve. With this approach, every campaign we create resonates with your audience, highlights your expertise, and delivers your product’s value.